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	<title>Comments on: Coca Cola vs EABL&#8230;the fight for the non-alcoholic beverage market.</title>
	<atom:link href="http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/feed/" rel="self" type="application/rss+xml" />
	<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/</link>
	<description>the science of marketing in Africa</description>
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		<title>By: fred</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-110</link>
		<dc:creator>fred</dc:creator>
		<pubDate>Mon, 08 Jun 2009 13:40:19 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-110</guid>
		<description>Where in US can this beverage (Alvaro) be purchased?</description>
		<content:encoded><![CDATA[<p>Where in US can this beverage (Alvaro) be purchased?</p>
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		<title>By: Global Voices Online &#187; Kenya: East African drink fights Coca Cola</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-89</link>
		<dc:creator>Global Voices Online &#187; Kenya: East African drink fights Coca Cola</dc:creator>
		<pubDate>Mon, 15 Dec 2008 08:02:06 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-89</guid>
		<description>[...] marketing blog brandkemistry wrote about the success of Alvaro, who has already sold over 7 million bottles: &#8230; what is Coca Cola going to do to keep in [...]</description>
		<content:encoded><![CDATA[<p>[...] marketing blog brandkemistry wrote about the success of Alvaro, who has already sold over 7 million bottles: &#8230; what is Coca Cola going to do to keep in [...]</p>
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		<title>By: Ilovenovida</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-88</link>
		<dc:creator>Ilovenovida</dc:creator>
		<pubDate>Sun, 30 Nov 2008 14:56:27 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-88</guid>
		<description>prop4g4nd4kali: 

Your statement doesn&#039;t make sense...why bully retailers to stock your products when, as you say, Coke is the only one in the market (which , FYI, isn&#039;t true)???

Coke has a superior distribution network based on a global vision which is &quot;A Coke within Arm&#039;s Reach of Desire&quot;.  Kama wengine hawana that kind of a system waseme wasaidiwe!</description>
		<content:encoded><![CDATA[<p>prop4g4nd4kali: </p>
<p>Your statement doesn&#8217;t make sense&#8230;why bully retailers to stock your products when, as you say, Coke is the only one in the market (which , FYI, isn&#8217;t true)???</p>
<p>Coke has a superior distribution network based on a global vision which is &#8220;A Coke within Arm&#8217;s Reach of Desire&#8221;.  Kama wengine hawana that kind of a system waseme wasaidiwe!</p>
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		<title>By: Kutwa Tuesday: Equity Bank &#38; Tiomin &#124; Bizkenya.net</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-73</link>
		<dc:creator>Kutwa Tuesday: Equity Bank &#38; Tiomin &#124; Bizkenya.net</dc:creator>
		<pubDate>Fri, 22 Aug 2008 13:56:40 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-73</guid>
		<description>[...] Mwakwere- How good is Safaricom’s bambanet service? (a review)- A marketer’s perspective on the Coke vs. Alvaro brew [...]</description>
		<content:encoded><![CDATA[<p>[...] Mwakwere- How good is Safaricom’s bambanet service? (a review)- A marketer’s perspective on the Coke vs. Alvaro brew [...]</p>
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		<title>By: prop4g4nd4kali</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-71</link>
		<dc:creator>prop4g4nd4kali</dc:creator>
		<pubDate>Tue, 05 Aug 2008 10:44:30 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-71</guid>
		<description>Coca-Cola&#039;s distribution system is almost criminal. They maintain market share by bullying retailers to stock only their products. No amount of marketing or investment can help a rival. You think you have choice? Or that you drink Coke products because you like them? It&#039;s more likely you do so because it is everywhere and its the only thing there!!!</description>
		<content:encoded><![CDATA[<p>Coca-Cola&#8217;s distribution system is almost criminal. They maintain market share by bullying retailers to stock only their products. No amount of marketing or investment can help a rival. You think you have choice? Or that you drink Coke products because you like them? It&#8217;s more likely you do so because it is everywhere and its the only thing there!!!</p>
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		<title>By: Rafiki</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-70</link>
		<dc:creator>Rafiki</dc:creator>
		<pubDate>Wed, 30 Jul 2008 17:25:00 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-70</guid>
		<description>There is no fruit at all in Alvaro, it is just a chemical flavouring that has been added. So I don&#039;t know why they call it &quot;natural&quot;. At least Picana is made from real fruits! Check out my post on the same: http://rafiki-kenya.blogspot.com/2008/07/alvaro-non-alcoholic-but-not-natural.html</description>
		<content:encoded><![CDATA[<p>There is no fruit at all in Alvaro, it is just a chemical flavouring that has been added. So I don&#8217;t know why they call it &#8220;natural&#8221;. At least Picana is made from real fruits! Check out my post on the same: <a href="http://rafiki-kenya.blogspot.com/2008/07/alvaro-non-alcoholic-but-not-natural.html" rel="nofollow">http://rafiki-kenya.blogspot.com/2008/07/alvaro-non-alcoholic-but-not-natural.html</a></p>
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		<title>By: Rafiki</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-69</link>
		<dc:creator>Rafiki</dc:creator>
		<pubDate>Wed, 30 Jul 2008 09:59:54 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-69</guid>
		<description>There is no trace of fruit at all in Alvaro. No pineapple. No pear. Please check my post on this: http://rafiki-kenya.blogspot.com/2008/07/alvaro-non-alcoholic-but-not-natural.html

There is not much natural about Alvaro, although they are using the word &quot;natural&quot; in all their ads.</description>
		<content:encoded><![CDATA[<p>There is no trace of fruit at all in Alvaro. No pineapple. No pear. Please check my post on this: <a href="http://rafiki-kenya.blogspot.com/2008/07/alvaro-non-alcoholic-but-not-natural.html" rel="nofollow">http://rafiki-kenya.blogspot.com/2008/07/alvaro-non-alcoholic-but-not-natural.html</a></p>
<p>There is not much natural about Alvaro, although they are using the word &#8220;natural&#8221; in all their ads.</p>
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		<title>By: coldtusker</title>
		<link>http://brandkemistry.wordpress.com/2008/07/29/coca-cola-vs-eablthe-fight-for-the-non-alcoholic-beverage-market/#comment-68</link>
		<dc:creator>coldtusker</dc:creator>
		<pubDate>Tue, 29 Jul 2008 21:51:17 +0000</pubDate>
		<guid isPermaLink="false">http://brandkemistry.wordpress.com/?p=86#comment-68</guid>
		<description>Its the &#039;fruit&#039; that is selling... Picana is very popular but they do not have EABL or Coke&#039;s marketing and distribution.</description>
		<content:encoded><![CDATA[<p>Its the &#8216;fruit&#8217; that is selling&#8230; Picana is very popular but they do not have EABL or Coke&#8217;s marketing and distribution.</p>
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