Imperial Bank launches ATM drive donation campaign

Imperial bank one of Kenya midsized banks has launched an ATM donation campaign in conjuntion with UNICEF. The campaign which is a first in East and Central Africa enables anyone who has a ATM be able to donate via Kenya’s wide network of PesaPoint ATM’s and Imperial Bank ATM’s. A good move by a mid sized bank replicating what big banks like HSBC have been able to do in advanced markets. Just wondering how comes none of the big boys in Kenya’s banking industry had latched onto the opportunity. Check out their mini site on www.imperialbank.co.ke/atmdonations