Ad: “Energizing Kenyans”
Client: Lucozade Sport – Glaxo Smithkline
Lucozade is an umbrella name for a series of Energy and Sports drinks. The original Lucozade, now called Lucozade Energy, is an energy drink containing glucose syrup and is produced by GlaxoSmithKline plc. The product was sold in a glass bottle with a Cellophane wrap until 1983, when the advertising agency Ogilvy & Mather set about rebranding Lucozade as an energy drink. Lucozade Sport is the official drink of the FA and the FA Premier League. Lucozade Sport Football also has partnerships with three of the top Premier League clubs, Manchester United FC, Arsenal FC and Liverpool FC.